Yu Jian new chairman of the Group for 50 years, such as the song, 50 years of market honed, brought together two generations of wisdom and sweat Jiangyin Supai Garment Group since its inception, the implementation of innovation and development, and promote rapid transformation and upgrading of enterprises, efforts To create a leader in China's business wear business, through more than half a century of industry hibernation, the business has become an apparel industry in China, "evergreen." Nowadays, Jiangyin Supai Garment Group, which stands on a brand new starting line, takes "Strive for a hundred years of enterprises" as a group development goal and endeavors to enhance the brand of "Supai". With the support of quality and fashion, it has become a professional brand of professional wear. From won the national inspection-free products to the State Administration for Industry granted the "China Famous Brand" title, from hard work, low-key development to accompany the "Shenzhou VI" due to space and make known to every family, "Supai" brand to write one after another moving Develop "movement". This year, the Supai Garment Group once again implemented the upgrade development, fully into the field of business casual men, for the Chinese urban fashion men, the introduction of "Rafi son" men, its simple design, elegant taste has been generally favored by consumers. Supai Group change and seek innovation In Jiangyin Huangtu, Supai Garment Group's plant there are two old and new, very different styles: the old factory district, bridges, promenade pavilion, one of the southern scenery; and the new park Inside is the Arc de Triomphe, European sculpture, a Western scene. Yu Jianxin, chairman of Jiangyin Supai Garment Group Co., Ltd., said that the old factory area was a hardworking witness of the parents and that the planning and architectural style conformed to the aesthetic standards of his parents. The new park was built only after he took over the business and more Reflects the preferences of his generation of new "Supai" people and symbolizes the new road opened up by the "Soviet faction," so that customers and partners can feel the new look and vitality of the "Soviet faction." "Enterprises can only have lasting vitality if they are constantly innovating and innovating.Supai Garment Group is an old enterprise that can not flit and leapfrog like some enterprises, Progress'. "Yu Jianxin said. Group in the terminal marketing continuous innovation and development. Founded more than 50 years ago by the predecessors of Yu Jianxin, Supai Group mainly produces job wear for domestic enterprises. Yu Jianxin as director, has decided to enter the foreign trade market and the domestic terminal retail market, change the past "one leg" walk for the "three legs" to walk, greatly enhance the ability of anti-risk companies. Professional wear, foreign trade, end retail trinity simultaneous development of the three management, design, style, service learn from each other to achieve the complementary advantages and integration with each other, greatly improving the degree and level of specialization in their fields. Not only that, Supai Group in the original mature occupational wear industry, based on the start of the implementation of diversified and in-depth development. On the one hand, the Group invested tens of millions of yuan to enter the electronics industry and achieved a shift from a single product to a diversified development direction. On the other hand, the Group conducted an extension of the industrial chain based on the original industry of the wear industry and launched the "Rafi Gongzi" Business men's casual wear to 30-45-year-old urban elite fashion men as the main consumer groups, the use of trendy fabrics, exquisite tailoring techniques, with simple design and concise to reflect the man's taste, prominent wearer capable image, elegant The temperament, fashion without exaggeration. After the launch of the brand, by the favorable agents, distributors and consumers, achieved rapid expansion in the domestic market. Soviet-style costumes into a school In 1956, the Supai Garment Group was born in Jiangyin. For more than half a century, the Supai professional wear that is renowned for its classic excellence has always stood on the forefront of the market with its innovative and creative design and superior quality. Nowadays, Supai has further enriched and improved its line of business wear products. In the country, it has taken the lead in launching the "Urban Style" modern men's overall dress line. Products include suits, jackets, casual wear, T-shirts, shirts, sweaters and Down jacket and so on, to fully display the market with the overall style of the international elegance and quality of men's overall image to meet the men's overall consumption of apparel needs, formed a "Chinese Soviet-owned faction," a unique product image, by the modern City elite men of all ages. Designer is a pioneer in fashion Su clothing, Supai Group has more than 100 professional designers, with superb design skills and rich design experience. In order to grasp the most cutting-edge fashion information, Supai designers every year to go to Milan, Paris, London and other fashion centers to learn the latest popular elements, and these will be in order to ensure excellent Supai clothing product quality Supai clothing from Germany, Italy, Spain, the United States to introduce clothing CAD layout design system, automatic computer bed cutting system and the current international most advanced suit production lines and a number of international advanced production equipment, computerized production management. In 2000, the Supai Group and France Jenanor International Corporation to implement a powerful alliance, the establishment of the Jiangsu Woodpecker Co., Ltd., the production of well-known French brand "YANANO (Jena)" high-grade suits, so that the management of enterprises and product quality Upgrade to world-class level and take the lead in the industry through iso9001 quality system certification and iso14001 environmental management system certification, becoming the apparel industry, one of the few pairs of certified enterprises. With its leading design, excellent product quality and honest management style, Supai apparel products have not only entered the major cities of Beijing, Tianjin and Shanghai, but also exported to Europe, America, Japan, South Korea and Southeast Asia, and have become "ZARA", " ECI, JEANPIERRE, LOWEA, PEEASEMUM, BENETTON, DCC and other international brands. Supai brand "gold signature" clothing is a taste, a fashion, a cultural phenomenon, which is "Supai" from more than half a century of market competition summed up the corporate philosophy. Based on this philosophy, the Supai Garment Group has evolved from a small, township small factory into a well-known and famous garment enterprise group. "Supai" brand from just seeking products sold to branded products to become a national Mianjian products, from making products to doing the brand. "Supai" brand in the trials and hardships continue to grow and grow, and now "Supai" brand has become China's clothing brand in a bright dazzling "stars." "Supai" brand as the industry leader in the wear industry, won the Shenzhou-6 access to valuable opportunities for space. On October 12, 2005, the "Supai" brand successfully entered space together with the world-renowned Shenzhou VI. The "Supai" brand is also the only brand in the Chinese apparel industry. With "Shenzhou VI" on space Supai Garment Group trademark embroidered with "Supai" and "New Dragon Dance Space" words, each trademark weighs 3 grams, 8 cm long, 5 cm wide, the choice of fine silk fabric elaborate . The "Supai" brand and "Shenzhou VI" travel together in space, giving the "Supai" brand a huge honor and a milestone in the development of the "Supai" brand. To commemorate this historic moment, Beijing Aerospace City has also engraved the seal of "Heaven, Earth, Sun and Moon" with the brand name of "Supai". It contains the costumes of "Supai" Moon Tong Hui auspicious meaning. With the "God VI" heaven, "Supai" brand has achieved even more rapid development. The "Supai" brand implemented the brand strategy in an all-round way and launched a series of brand development measures: the brand entered the field of fashion retail, the domestic market expansion mode of enterprise ordering + terminal retail opened up a brand new channel mode for "Supai" brand, and the brand also hired The famous movie star Liu Ximing served as "Supai" image spokesman, and further enhance the "Supai" brand visibility and reputation, highlighting the "Supai" cultural connotation and brand charm, "Supai" brand enjoys popular support by Popular and sought after by elites from all walks of life. In 2009, the "Supai" brand was awarded the title of "Well-known Trademark of China" by SAIC. While further demonstrating the strength of the "Supai" brand, the "Supai" brand has also become a shining clothing "Gold Signboard ". DisplayAd ();
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