Women's clothing brand challenge to join to bring new space

海嘉仕-Hylass

More and more people start their own businesses, nearly 20 years of rapid development, success and failure of self-employed people have different proportions, but choose to start a business as if it has become a certain economic, certain minds of the trend of choice. As of today, the scale of China's entrepreneurial team is still constantly expanding, but everyone has come to understand that there are various problems in starting up their own businesses at large risks, lack of experience and competition in the industry. More and more people to join the line, join a good industry, a good brand will make their own more rapid success. From the current domestic women's clothing business development trend of sales channels point of view, to join the discount women's will be many who think entrepreneurs can consider a path to Rome.

Women clothing store sales model is facing challenges

The data show that a city with a domestic women's clothing shop, represented about 38% of the shopkeeper balance, 22% of women's clothing shop slight surplus, 17% at risk of closure, as well as 23% Looking for opportunities to enter the women's clothing industry. Now the market is different from the previous market, the market competition intensified, women's clothing store business difficult. More customers rely on the brand, the market tends to brand, entrepreneurs tend to join, because joining the brand women's clothing company has a certain reputation, can reduce the risk of vicious competition, a good management system can help profitability.

For the women's apparel brand chain store, usually its own brand, the main products to women's clothing pricing, brand description, consumer groups, product categories to join the franchise and franchise is the main mode of operation and expansion, the current form of domestic One of the most important sales methods for women's apparel retail market.

女性服装品牌遇挑战 加盟带来新空间

After more than one hundred years of development in the global retail industry, the sales mode of the female garment industry has grown from direct sales to wholesale, agent and other physical terminals to the new space for female clothing joining now. Changes in the female apparel industry also prompted a batch of batch closely with the birth of the trendsetting entrepreneurial crowd, and nowadays, China's women's apparel sales model diversification, fierce market competition, insight into its future development trend, combined with the company's own situation to choose a reasonable State combinations, for every intention of women's clothing brands bigger and bigger are the issues that have to be considered. At the same time, women's clothing brand in the face of challenges, found that joining can bring new space for the women's apparel industry.

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