China's per capita silk consumption is only 9 grams

Recently, Chinese Vice Minister of Commerce Fang Aiqing revealed in Beijing on the 30th that the per capita consumption of silk in China is only 9 grams, while the world average is 55 grams. As the world’s highest per capita consumption of silk, Japan’s per capita consumption is as high as 217 grams. In the future, China will strive to expand domestic and foreign silk consumption.

At the video conference on promoting the healthy development of the silk industry held on the same day, the Ministry of Commerce released preliminary statistics showing that in 2013, the area of ​​China's mulberry garden reached 12.51 million mu, and the silkworm yield was 647,000 tons, and the total silkworm income of the country reached 23 billion yuan (* **, the same below). In the first 10 months of this year, the cumulative output of raw silk was 112,000 tons, which was a year-on-year increase of 7%; silk goods sold 3.99 billion yuan domestically, and exports 2.94 billion US dollars, a relatively high level in the past decade.

At the same time, Chinese silk products are increasingly diversified. Take the example of Jiangsu, the hometown of traditional silk in China. According to Zhong Suolin, deputy inspector of the Department of Commerce of Jiangsu Province, the silk products of the province are not limited to the traditional silk and silk fabrics, but are excavating traditional brocade, Wu Luo, and embroidery. At the same time as silk products, the company developed middle-grade silk clothing, home textiles and artistic products, and infiltrated into the fields of medicine, food, health care and cosmetics.

Silkworm cocoon silk by-products have also gradually been utilized by the industry. It is understood that at present, silk enterprises have developed mulberry tea, mulberry shoots to cultivate edible mushrooms, mulberry fiber, male moth, silkworm pupa oil, trichomoniasis, protein powder, silkworm sand pillow, reeling silk waste water, sericin, functional Silk quilts and other products have increased the overall utilization of resources and added value of products.

However, although China enjoys a reputation for the “Silk Road” for a thousand years and the modern silk industry continues to expand, the ratio of domestic silk sales and exports in China remains at 1:5, and the level of silk consumption in China remains limited. Fang Aiqing said that as China’s consumer scale continues to expand and its consumption structure has been rapidly upgraded, people are more focused on the pursuit of comfortable, environmentally friendly, natural silk clothing and home textiles. The potential for consumption of silk products is huge, and in the future, while raising the technological level of the silk industry, Committed to expanding consumer spending.

At the same time, China will optimize and innovate its business marketing model, develop e-commerce, build professional marketing networks and modern logistics systems in its “going global” strategy, move forward design and R&D, consolidate traditional market share, and actively explore emerging markets.