Discount products easy to move, whether the buy, the price is not the only factor intern reporter Liu Yang into the March, to the winter bid farewell to meet the spring time. However, as a housewife, open the closet can not find a suitable spring to replace the cotton, take out the baby's clothes, trousers also turned into pants, her husband even complained last year's jacket crease basically wear Do not go out ... Not just clothes, shoes and hats, with the replacement of the season, the need to purchase something new there are many. However, the Chinese New Year in January has spent a lot of money, the wages have not yet arrived in February, the already unsmooth wallet will face the challenge of large seasonal purchases. How to deal with a good old age in the season? Do not have a headache or skill. ■Should not buy before buying "think twice" and immediately after the line to change the season, is not necessarily to buy new clothes, new clothes, new shoes it? Can be sky-wide, want to restrain spending really not easy. At this time, may wish to ask yourself a few questions, and then decide whether to go out big purchases now. 1. season, we lack what? Cleaning the closet to find out the last season through the clothing used in the season, a reasonable classification to find out what is completely outdated, worn out can no longer be reused, which is also able to wear a season. In the latter screening, give yourself a new season of procurement goals, to avoid duplication of purchases. 2. Outdated, non-throw it? For some seemingly outdated, but slightly modified to join this season's popular elements will be able to make a face-lift clothes, bags, through a "minor surgery" is a new product. 3. ugly clothes, can wear it? Easy to fold the clothes, such as cotton and linen, do not be scared out of the ugly look just out of the closet, come out to wash and then iron, maybe you will change the idea of ​​buying a new dress. ■Procurement Raiders buy the new principle of the new season: the new quarter should be generally high price, avoid impulse spending with the discount area of ​​the anti-season sales compared to counter models show the spring is indeed very attractive new products, but the price is also somewhat unattainable . Recently, the reporter visited Chongqing Road, Changchun City, Hongqi Street near several major shopping malls found that many clothing brand counters have launched the new spring. To a certain brand, for example, the new spring just launched this year, the basic is not discounted. In contrast, the brand end of the promotional quarter of several winter styles and styles of outdated spring, the price is much lower, some models as low as 2 to 3 fold discount. Consumer Tips 1. New season should be generally high price, should not impulse spending. Because of the passage of time, the season is right, there will be more styles to choose from, Moreover, when the season clothing get together, the price will be generally callback. 2 must try on. Spring, summer should fit, focusing on body modification. Too big or too tight are not good. As the current temperature is still low, so in the selection of thin spring and summer clothing, go out in the winter should be accompanied by the appropriate primer shirt; the same, try on shoes, it is best to bring a pair of shoes and bought Season suitable socks to avoid trying on a single shoe, due to socks too thick, affecting the accuracy of shoe size, is not conducive to determine whether the shoes really fit. Another way sub shop new products have "discount reservations" Although the new season should be a high price is a universal law, but not where applicable. In the procurement, but also need targeted identification. Reporters learned that at present there are many new online shop there will be a "booking discount." For the brand new quarter, or follow the trend of the same star, will be "pre-sale" approach to sales. With the general shop in the "picture has the truth," different from the physical goods, pre-sale goods are usually still in the factory at the stage of making orders, and even some have not placed an order, shop owners need to give the factory under the order of production orders . Therefore, the regular booking paragraph clothing delivery cycle is longer, at the same time, there is no other buyers try on (trial) evaluation reference. In view of the above, in order to attract more buyers to "adventure" to reserve a certain new item, the seller will give a certain "reservation discount", or "early adopter discount", the earlier the booking discount is lower. To a Taobao shop is launching a star with the shirt, for example, the owner said: "The current factory goods have not come out, give you a subscription, shipped within about two weeks." Analysis of the applicability of "early adopters" have Risks for the crowd: unique vision, shot fast and ruthless. Avoid getting started late at high prices to buy. Not suitable for the crowd: the trend of the epidemic and the price of similar goods is not clear, there is no clear price psychological expectations. Because of the need to bear a certain price risk, although many stores promised to buy early cheap, but may be launched in large quantities lower prices. Buy counter-quarter discount goods big principle: Beware of the price trap of anti-seasonal goods According to the experience, many businesses like to seasonal stocks on the season to clean up. While consumers can buy the season because of the high price did not shot something, take this opportunity to hold home. Consumer Tips 1. According to the actual needs of the procurement plan. If you have more than 5 down jacket, and long short paragraph are not missing, there is no need to buy a store in the closet. Set rules before going out, so that, even in the mall to see a very low discount end of the season down jacket, it will not easily tempted. In addition to cheap, style, size, texture, etc. should be taken into account, so as to really buy cheap, desirable products. 2. Beware of the price trap quarterly commodity. In general, anti-seasonal clothing will be marked with very attractive discount, such as "as low as 1% off", but in fact, many businesses is to seize the consumer psychology, to raise the original price and then discount the way to promote. Therefore, it is recommended that you should explore the discount buy false re-buy. Change the way not only directed at the low discount to many consumers in the purchase of anti-seasonal goods in the process, often directed at the low discount to go, but forgot to check the quality of the buyer in the season to buy discounted merchandise, be sure to spot Check good product quality and whether it is really used. Appropriate degree of anti-quarter discount products must be suitable for you? Suitable for the crowd: For most people, the anti-quarter discount products are a good choice. Especially those who do not pay attention to fashion crowd the most appropriate, as well as those who "know heroes" of the shopping people, anti-seasonal discount products will pick up pleasing clothing. Not suitable for the crowd: baby and the elderly may not be suitable for their purchase of seasonal goods. Because the baby grow fast, the growth rate is not good to estimate, more difficult to grasp, the next season should be worn or big or small; elderly body a little small change, such as a pair of feet, hard wearing this year, but not wear soft next year The end is comfortable. It is not necessarily suitable for young ladies who pay attention to fashion. ■There are a few "over 300 yuan to send 200 vouchers" and "over 300 yuan received 200 yuan" discount is not the same Usually discount shopping promotions several ways, including direct play × fold, "," Full × × received yuan "and so on. For the direct discount method, consumers are generally clearer; and for the latter two methods, according to different commodity prices, the actual can enjoy the much discount is not easy to say. For example, if you send "200 Yuan Voucher over 300 Yuan," the actual maximum discount is 60% (calculated as 300 ÷ 500), while some consumers are easily confused by the text surface and think that you can get over 300 Yuan and get 200 Yuan Gift coupons, their actual expenditure of 100 yuan, so the calculated discount of 3.3 fold (calculated as: 100 ÷ 300). The "full 300 yuan received 200 yuan," for example, the actual maximum discount of 6.6 fold (calculated as: 200 ÷ 300). ■Economic Principles Commodity prices are affected by the supply and demand relationship Professor Wu Wei, an expert in consumer studies at Jilin University, believes that the price of a commodity, though determined by value, is affected by the supply-demand relationship. The law of supply and demand in economics can be used to explain the general trend of seasonal commodity prices. The law of supply and demand is the basic law of market price changes. When demand is greater than supply, prices rise; when demand is less than supply, prices fall. The direction of change in demand is the same as the direction of equilibrium price change; the direction of change in supply is opposite to that of equilibrium price changes. ■shrewd people make good use of "comparative law" can save a lot of money Zhao Ying, 32, a bank in Changchun work, his daughter more than two years old, help to take care of her mother-in-law. After the Spring Festival, she started to spring and spring one after another to themselves and their families. Looked at the books of last month, only bought a piece of clothing has spent two thousand dollars. According to their personal experience in the purchase process, Zhao Ying summed up a more practical tips for saving money. She found that the same four pieces of clothing, shopping mall activities, their own purchase checkout in different ways, the actual payment of the amount will be some differences. Zhao Ying A family of four spring accounts: Zhao Ying skirts 780 yuan (original price) daughter's suit 298 yuan (original price) her mother's coat 580 yuan (original price) husband's jacket 698 yuan (original price) The above four goods, according to the original price , The total price of 2356 yuan, in the same mall to buy, participate in "over 300 close 200" shopping malls activities. How to buy the most cost-effective? Scenario 1: separate purchase checkout actually spend 1856 yuan less spent 500 yuan Lee: go straight favorite favorite goods to buy, save time and money: a waste of diverse goods accumulated a certain amount of time to participate in activities, not to save money A separate purchase checkout, this is Zhao Ying initial idea. Because these four products are not all selected when shopping. If you press this program separate purchase checkout, Zhao Ying price of 780 yuan skirt actually spent 580 yuan; daughter package price of 298 yuan, less than 300 yuan, can not participate in shopping malls, actually spent 298 yuan; Yuan coat, the actual need to spend 480 yuan; 698 yuan husband's jacket, actually want to spend 498 yuan. Total 1856 yuan. Option two: close to the activity price with "small pieces complement" checkout Actually spend 1644 yuan spent 712 yuan Lee: In theory, can maximize the use of shopping malls to buy gifts activities disadvantages: the price is right, and they need "small Pieces of goods "more difficult to find, easy to buy useless idle goods the same four products, there are other ways to buy to choose from. For example, the 780 yuan skirts and 698 yuan jacket included in a consumer bill, a total of 1478 yuan, poor 22 yuan can participate in "over 1500 yuan received 1,000 yuan" activities. As far as possible in the mall to find the price equal to 22 yuan of goods fill up the difference. As a result, the total price of 1500 yuan of goods actually spent 1022 yuan. Similarly, the daughter's suit and mother-in-law jacket can also find the two yuan and 20 yuan of goods, respectively, to make up the difference. To sum up the purchase of 4 products, plus in order to fill the activity price and buy 44 small pieces of goods, the total price of 2400 yuan of goods, the actual flower 1644 yuan. 212 yuan a program than the province, at the same time, 44 yuan more small items. Scenario 3: One-time after the acquisition of the cumulative closing of the actual spend 1656 yuan spent 700 yuan less Lee: a variety of goods accumulated over a certain amount to participate in buying and donating activities, more economical and less harmful: one-time purchase of a variety of suitable goods fit less likely to enter "In order to make up for the amount of shopping activities," the cycle of shopping is a major test of physical strength. After a one-time purchase Qi Jie total settlement, which is Zhao Ying final choice of the program. Zhao Ying told reporters that she spent two weekend shopping, put together 2356 yuan of things, just myself, daughter, husband, mother-in-law one, you can attend the mall "over 2100 yuan received 1,400 yuan" activities, the actual Payment amount is 1656 yuan. Program three than 200 yuan a program than the program, compared with the program two, although spent more than a few dollars, but Zhao Ying feel that it is difficult to find in this mall, the price of tens of dollars just to get together the amount of activity, At the same time, they also enjoy the heart of the goods, so in order to avoid simply to get enough money to buy things, she gave up once again reached the "full 2400 yuan received 1,600 yuan" opportunity. Experience not only discount but also depends on whether it is really necessary According to the above comparison program, Zhao Ying summed up a major principle to participate in shopping malls activities, that is to make the purchase to enjoy the largest discount mall, have access to good "contrast rule." Comparison of the above several different ways to buy a program, 2356 yuan spent 1856 yuan to buy something, to enjoy the actual discount of 7.9 fold; program two, 2,400 yuan items spent 1644 yuan to buy, enjoy the actual discount 6.9 fold; program three, 2356 yuan of goods, the actual amount paid to 1656 yuan, enjoy the actual discount of 7 fold. From the discount level alone, the second most cost-effective program. But need to remind you is that in the actual purchase, you can not just compare the discount, have to buy what they really need. For example, the original price of 1,000 yuan after playing a discount of 100 yuan, seemingly very cost-effective, but if such goods to buy home idle after not equal to waste 100 yuan.
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