Tommy Hilfiger Opens Global Flagship Store on Fifth Avenue

Tommy Hilfiger Group has announced that it will open a global flagship store at 681 Fifth Avenue between 53rd and 54th Avenues in New York City. The 4 storey, 22,000 square foot store will become an important flagship store in the company's global retail assets. Over the years, the company has established 545 stores worldwide. The site chosen by Tommy Hilfiger has been leased by Fortunoff since the late 1970s, and the company, like some other sensible retailers, has settled in one of the world's most luxurious and prestigious shopping streets.

The signing of the lease marks another strategic move for the brand to expand its retail presence in the United States. The flagship store will open in November 2008 and will join the newly opened Hilfiger Denim concept store and women's store on Manhattan's Bleecker Street, the Georgetown branch in Washington, DC, and Florida, which will open in May 2008. Miami Beach branch. The new flagship store will be Tommy Hilfiger's first store in the world to bring together all kinds of lifestyle products, including "runway collection" clothing, men's and women's wear, children's wear, custom clothes, shoes, accessories, home décor and all Hilfiger Denim branded apparel.

Fred Gehring, Chief Executive Officer of Tommy Hilfiger Group, said: “Tommy Hilfiger has developed into a world-renowned luxury brand that explains the essence of 'Classic American Cool'. We are already in cities around the world, such as London, Paris and Milan. , Moscow, Shanghai, and Sao Paulo have a significant retail presence, but we have not been able to set up a global physical store in New York City where our brand is located for quite some time. After a long search, We have found the ideal place to implement this important plan and we are very excited about this."

Tommy Hilfiger said: “The New York branch will become a flagship store that truly represents our globally-influenced brand. For the further changes we have made steadily since privatization in 2006 and for the work of enhancing the brand’s position in the US market, This is also a very important strategic move, and we plan to accelerate the pace of opening new stores in the coming years, and we believe that these carefully selected new retail venues are mutually compatible and established through our strategic cooperation with Macy's. The scale will surely drive the brand's long-term development in the United States."

Introduction to Tommy Hilfiger Group

Tommy Hilfiger is the world's leading luxury brand and one of the largest designer apparel brands. The Tommy Hilfiger Group designs and sells men's and women's casual wear, sportswear, jeans, children's wear and footwear. The company's products are sold in its European, US and Canadian specialty store networks as well as in leading stores and malls throughout Europe and North America. The Tommy Hilfiger brand products include a wide range of products related to apparel, accessories, fragrances and home furnishings distributed through more than 40 authorized distributors worldwide, including Mexico, Central and South America, Japan, Australia, India, China and other parts of Asia. .