Armani is a world famous fashion brand. Founded in 1975 by fashion designer Giorgio Armani, the largest-selling European designer brand in the United States, Giorgio Armani is known for using new fabrics and fine craftsmanship. A month away from the traditional clearance sales season, the EMPORIO ARMANI store in Hong Kong Harbor City has stated in large white English that the brand is "SPECIAL SELL," and this promotion has attracted many customers around the age of 30 Into the purchase. Armani's sub-brand ARMANI EXCHANGE store, which seems more young and stylish goods. In fact, Armani has been extended from the traditional clothing manufacturing to watches, shoes and hats and even home and flowers. In flagship stores like New York, you may also find furniture wrapped in Armani's unique vision system. At present, Armani has more than 400 stores worldwide with more than 5,000 employees. In China alone, Armani stores are located in 21 cities. Recently, Armani has dismissed the rights of the two distributors and plans to bid again within China. "I have received an invitation from Armani to prepare for the tender to be held in Shanghai at the end of July and early August." An industry official told reporters that Armani hoped that more Chinese businessmen would be competing for proxy rights. Compared with PRADA and other brands, Armani in the penetration rate of domestic cities there is room for improvement.