Fashion is a feeling; in BBLLUUEE is a fusion of fashion across national boundaries.
In October, BBLLUUEE's friend, Jean Michel Glasman, came to China once again, this time as a design art consultant for the BBLLUUEE brand. Glasman will bring the vitality from the international fashion front to the development of Pink Blue Wardrobe Fashion Group, and will help the brand to move toward the real French elegance. "It's like a romantic encounter and more of a special fusion of cross-border fashion." Glasman commented on this collaboration - a fusion of Eastern and Western fashion and culture that clashed with the international fashion vision and design philosophy.
Glasman is president of the French fashion association, graduated from the Paris Haute Couture Institute in Paris, France, with 40 years of experience in the European fashion industry. He has designed more than 500 apparel collections for many of the world's leading brands. He is also editor and conceptualist of "TOP Men" and "TOP Girls" and has published over 20 books on fashion. As early as 2010, Glasman once pointed out the life experiences of Mr. Li Feiyue, the founder of BBLLUUEE, and made an important suggestion on the brand culture construction of BBLLUUEE - to implant music art into the brand. This inspired BBLLUUEE's first fashion musical: creating a distinctive brand of BBLLUUEE through the shaping of artistic connotation, the grafting of music and fashion, and establishing the brand's distinctive cultural and artistic qualities. In 2013, once again into the pink blue wardrobe fashion group, Glasman and BBLLUUEE have long established a mutual artistic sympathy.
"Fashion is a soul, a woman with a life of precipitation in the choice of fashion process will reflect their life experience and artistic aesthetic."
Giving details of life to the soul of art, life becomes sophisticated and captivating - a consensus Glaman and Mr. Li Feiyue have created, as well as the brand's appeal that blends Eastern and Western fashion ideas. In this mutual appreciation of each other to explore the cultural interaction, BBLLUUEE will perform the perfect butterfly from life art to fashion art.
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